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Through our bespoke experience, you'll have the unique opportunity to design and name your very own signature perfume.

Celebrate your individuality by crafting a scent that truly reflects who you are, adding a touch of magic to life’s most memorable moments.

No prior experience in perfumery is required — our expert guidance will ensure the process is both enjoyable and inspiring.

Unleash your creativity and transform it into an aroma that is unmistakably you.

Your signature fragrance formula is stored in our library forever, allowing us to refine it further or reproduce it whenever you wish. This ensures that when your first bottle runs out, your special scent—and the memories it holds—can always be recreated, letting you relive those cherished moments anytime.

Press Gurwitz Perfumerie
Press Gurwitz Perfumerie
Press Gurwitz Perfumerie
Press Gurwitz Perfumerie

Schedule

Part 1: Introduction to Natural Perfumery

  • Overview of natural perfumery and its significance
  • Understanding the difference between natural and synthetic ingredients
  • Introduction to perfume terminology and concepts

Part 2: Olfactory Facets of Raw Materials

  • Introduction to a variety of raw materials used in natural perfumery
  • Examining the olfactory facets of aromatic ingredients (e.g., florals, spices, resins)
  • Hands-on exploration of raw materials and their scent characteristics

Part 3: Fragrance Families

  • Overview of major fragrance families (e.g., floral, citrus, woody, oriental/ambers)

Part 4: Perfume Architecture

  • Understanding the structure and composition of perfumes
  • Exploring the top, middle, and base notes in fragrance composition

Part 5: Making Perfume

  • Practical experience in blending aromatic materials to create beautifully balanced, bespoke perfume.

Meet Your Fragrance Guide

With over 20 years of entrepreneurial experience, my career took a transformative turn in 2018 when I ventured into the world of skincare product development. This path ignited a deep admiration for the art of fragrance, inspiring me to study under master perfumers JK DeLapp and Mandy Aftel. Immersing myself in their expertise revealed a profound connection to natural raw materials and the vibrant essence of pure ingredients. This discovery ultimately led me to the realm of niche perfumery and the creation of Press Gurwitz Perfumerie. Today, I craft bespoke fragrances that weave meaningful stories, offering unforgettable olfactory journeys. Through workshops and exclusive projects, I share this art, inviting others to experience the beauty and depth of fine perfumery.

Click here to book your experience
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Rates

Currently, we can accommodate the following options for personalized perfume-creation services and workshops:

  • Individual session: $250* (2.5–3 hours; our short-form bespoke perfume creation service)
  • 2 people: $175* per person (3 hours)
  • 3 people: $150* per person (3–4 hours)
  • 4 people: $125* per person (4 hours)
  • Extended bespoke perfume creation service: $1,000** (2-4 months long process, requires 2-4 in-person meetings)

* Each customer will receive a 10ml bottle of finished perfume, complete with a custom label to take home.

Upgrades to 30ml or 50ml bottles are available upon request by covering the additional raw material costs for creating a larger bottle.

** This service includes one 50ml bottle of finished perfume. Additional bottles can be requested by paying only for the raw material costs.

Complete our inquiry form, and let us reach out to schedule your custom perfume creation session.

By submitting your email, you agree to receive marketing emails.

Heather Fergerson
2 months ago

Wow!!! What a fantastic experience our group had today at Press Gurwitz Perfumerie. This was a a truly unique experience that I can’t recommend enough. Victor is so charming and guided us on an adventure! Everyone created their own unique scent and learned the true artistry involved in this craft. Thank you so much, Victor…your passion comes through and you gave us an unforgettable day! Would highly recommend!

Jackie Fergerson
2 months ago

We spent an amazing afternoon with Victor who clearly has a passion for perfume. It was a group of four 18-20 year olds who are very into fragrance. Spent about four hours at his store in Marathon and were transported to France! They learned about the chemistry and building blocks of fragrance, sampling scents then compiling a bespoke custom scent. They got to do all of the measuring themselves with Victor’s guidance. They left with a decent sized vial of their creation. Victor will keep their custom fragrances on file and if they wish to tweak it at a later date they can. I highly recommend this experience!

Ruth Jones
2 weeks ago

My family and I went to Press Gurwitz Perfumerie for daughter's our 10th birthday. We had a wonderful time. It was really an educational experience. Victor took the time to explain the history and uses of perfume. Following, my daughter recieved hands-on experience on how perfume is made. She choose the scents that most appealed to her and is reflective of who she is. And voila a new scent was born at the end of the day. We really love the final product. I think the icing on the cake was the personalized curated musical selections that played in the background which fed into our amazing experience. My daughter was so suprised to hear her favorite songs playing. Each suprise smile she gave as each of her favorite songs played really made this so worth it. We couldn't stop talking about our time there on our way home. I recommend this experience for homeschool families, or as special gift for a special person in your life and even going there as a bridal party. Victor really cares about his craft and his clients. The set up inside is exceptional. It's filled with elegance and professionalism. I really forward to visiting again in the future. Thank you for the making this a memorable time for our family.

Shannon Arroyo
3 weeks ago

Met Viktor at the wedding expo at the OnCenter in Syracuse because of a perfume bottle piece of jewelry I was wearing, and he filled my bottle with the most euphoric and captivating scent. Very personable and knowledgeable and we will be attending workshops in the future to create our signature scents!

D D
D D
2 months ago

I just experienced my 1st Syracuse Night Market on Nov. 30th with my friend Nikki and enjoyed a wonderful time Victor Rakovich who was very knowledgeable and professional with the perfume oil notes that I ended up buying 3 perfume sprays at a reasonable cost. My favorite #15 the Iris was invigorating, #4 the Bergamot was exhilarating, and #12 the Green Tea was exactly as he mentioned " to wear on a summery day " this scent is refreshing and clean smelling. You can't go wrong with any of notes as there all inviting to the nose with scents beyond any other! Thank you Victor, I will definitely be shopping with you again on your website and to your shop in Marathon, NY for another exciting shopping adventure! 😊

Anastasja Moynihan
a year ago

I recently had the pleasure of visiting Press Gurwitz Perfumerie, and my experience was nothing short of enchanting. From the moment I stepped into the elegantly appointed shop, I was captivated by the sophisticated ambiance that perfectly mirrored the aesthetic of Press Gurwitz. What truly sets Press Gurwitz apart is the exceptional knowledge and warm hospitality of Victor, the owner. His passion for fragrances is palpable, and he graciously guided me through the exquisite collection. Victor's insights into the scents and the stories behind them added a personal touch to the entire experience. The shop itself exudes an air of elegance that harmoniously complements the luxury of the products. Each perfume is a masterpiece, encapsulating a world of emotions within its distinct notes. I've been particularly enchanted by Press №3, a fragrance that I now consider my signature scent. Press №3 is a symphony of aromas with notes of tobacco, cinnamon, and vanilla. The combination is nothing short of mesmerizing – smoky, cozy, and spicy. The fragrance seamlessly weaves together the warmth of Madagascan vanilla, the richness of fine tobacco, and the heat of cinnamon. It's like being enveloped in a gentle yet masculine embrace, leaving a lasting impression that is both elegant and timeless. Wearing Press №3 is a sensory delight, and I consistently receive compliments whenever I don this fragrance. The scent lingers, leaving an indelible mark that is both sophisticated and memorable. It's a testament to the artistry and craftsmanship that define Press Gurwitz Perfumerie. In conclusion, my visit to Press Gurwitz Perfumerie was an olfactory journey of unparalleled luxury and refinement. Victor's expertise, the elegant surroundings, and the exquisite fragrances make it an experience I wholeheartedly recommend to anyone seeking a truly exceptional perfume.

Alexandr V
a year ago

I recently visited the perfume store and was impressed by the inviting atmosphere and impeccable service. The ambiance created a pleasant shopping experience, and the staff went above and beyond to assist me in finding the perfect fragrance. A truly delightful place for perfume enthusiasts. Special thanks for Victor. Number 14 is my favorite.